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What are the Best Luxury Things to do in Marrakech? Top Activities

Written on : 18 July 2025
By : Alexis Steinman

A trip to Marrakech offers endless options to experience Morocco’s rich culture in style. From a sunrise hot-air balloon ride with breathtaking views to exploring the Agafay Desert and Atlas Mountains, luxury abounds. Meet welcoming people, relax in lavish spas, or dine under the stars. With so much to enjoy over just a few days with our luxury villas in Marrakech, our insider guide for luxury things to do in Marrakech highlight the best ways to make the most of this spectacular city.

Spa rituals and luxury hammams

Spa rituals and luxury hammams

Marrakech offers world-class relaxation with signature treatments at 5-star hotels like the Royal Mansour Spa and La Sultana. These luxurious hammams and spa experiences combine ancient rituals with modern wellness in stunning surroundings. For a more serene escape, the Beldi Country Club features a refined hammam, pottery workshops, a peaceful rose garden, and stylish swimming pools that are perfect for unwinding in the sun. Whether you are seeking indulgence or tranquillity, Marrakech’s spa culture delivers an indulgent blend of tradition, beauty, and rejuvenation.

Sunrise hot-air balloon rides: A must-do in Marrakech

One of the best ways to discover Morocco's magical landscape, a sunrise hot-air balloon ride is a must-do activity. Soar peacefully above Marrakech and the Atlas Mountains, taking in stunning panoramic views as the world awakens below. Enjoy a gourmet breakfast in the air, with optional champagne to elevate the experience. This unforgettable adventure lasts a few hours and offers a unique perspective of Morocco’s beauty, making it one of the most luxury things to do in Marrakech.

Trips from Marrakech: Private excursions to the Agafay & Atlas

Trips from Marrakech: Private excursions to the Agafay & Atlas

The Agafay Desert and Atlas Mountains are well worth a visit, especially when you embark on a luxurious private excursion These stunning areas offers unforgettable experiences, from horse rides and camel riding to yoga and cocktails at sunset. Enjoy lunch in a traditional Berber tent to immerse in local culture. Luxe desert camps with dinner and stargazing provide the perfect evening retreat. Just 45 minutes - 1h30 hours from Marrakech, this adventure blends luxury and nature for an unforgettable half- or full-day trip to Morocco’s breathtaking landscapes.  

Dinner in style: Gastronomic tables & rooftop terraces

One of the best ways to savour Moroccan cuisine in style is by exploring Marrakech’s decadent dining scene. Begin with fine dining in the lavish courtyard at Dar Yacout, where traditional flavours meet grandeur. For a refined experience, the sumptuous dining room at La Maison Arabe, a not-to-be-missed restaurant in Marrakech, offers timeless elegance. Enjoy a multi-course lunch in the gardens at Kasbah Beldi, a tranquil oasis. As the sun sets, head to a chic rooftop terrace like Nomad, El Fenn, or L’Mida for stunning views and modern twists on Moroccan dishes. For a memorable night out, reserve an elegant dinner shows at Comptoir Darna and Jad Mahal. Experience the finest culinary delights Marrakech has to offer with this exclusive selection of restaurants not to be missed.

High-end, curated shopping experiences

Shopping in Marrakech is one of the best ways to explore different areas of Marrakech like the vibrant souks in the street of the Médina, the famous food stalls of Jemaa El-Fnaa square, or the historic Kasbah quarter. Designer boutiques like Lalla, Chabi Chic, and El Fenn offer stylish, contemporary takes on Moroccan design. To elevate your shopping, have your Villanovo concierge book a private visit to exclusive spots such as the concept store Sidi Ghanem, where a curated shopping experience awaits. Marrakech blends tradition and modern elegance, making every purchase feel truly special.

Discover Morocco's contemporary art scene in Marrakech

Marrakech’s contemporary art scene is vibrant and ever-evolving. A perfect place to start is the just-revamped Museum of African Contemporary Art Al Maaden (MACAAL), which showcases bold and thought-provoking works. Visit contemporary art galleries like the David Bloch Gallery or the Comptoir des Mines, where a private visit with a curator adds depth to the experience. Explore private collections such as Fondation Montresso, or the Yves Saint Laurent Museum to discover the fashion designer’s work and how he was inspired by Morocco.  Do not miss the adjacent Jardin Majorelle, designed by a French artist.

Stay in a luxury riad or a private villa with a house staff

Stay in a luxury riad or a private villa with a house staff

Riads are traditional Moroccan houses featuring typical architecture that offer the ultimate privacy for a truly authentic stay in Marrakech. With garden courtyards surrounded by fruit trees, rooftop terraces for sunset views, and hammams for relaxation, they provide a peaceful retreat from the city's bustle. Many come with a dedicated house staff to cater to your every need. For some of the best options, check out our favourite riads - Riad Samaa, Riad Marta, and Dar Dahina - and our choice villas Villa Belisaria , Villa Philonia, and Villa Miraya.

Villanovo in Marrakech: Exceptional stays and luxury concierge services 

Our exclusive collection near the best places to visit and attractions in Marrakech:

Villanovo has a wide choice of luxury villas and riads in Marrakech. Discover our properties with outdoor swimming pools, private chefs, and a house staff.  Each home has been carefully selected to ensure you have a memorable trip to Marrakech. 

Our villas and riads are located in Marrakech's prime locations: the Médina, the Palmeraie, and near the Amelkis and Royal Palm golf courses.

A unique experience in must-see Marrakech: 

Renting a villa with Villanovo is much more than a house rental: it is a personalised experience that enhances your trip to Marrakech. Thanks to our luxury concierge service, you will benefit from tailor-made assistance before and during your trip. Our dedicated concierges take care of all the details: booking excursions, childcare, restaurant reservations, cooking classes, a hot-air balloon ride over the Agafay Desert, or a private guide for a full-day or a few hours for visiting Marrakech's most iconic landmarks like Ben Youssef Madrasa, the Koutoubia Mosque, and Bahia Palace. The extra perk? Villanovo offers you a Marrakech travel diary with our local recommendations for souks, gardens, shops, restaurants, and hammams, for an unforgettable Marrakech holiday. 

Discover Villanovo's selection of luxury villas for Marrakech

Dar 118

(107 reviews)
350 € - 600 € per night
6 3 3

Marrakech - Medina

Villa Elo

(53 reviews)
950 € - 1 500 € per night
14 (16 max.) 7 6

Marrakech - Palmeraie and nearby